Looking to take your marketing to the next level? Understanding the basics of copywriting is the most cost-effective way to build your reputation, convert leads into loyal customers, and ultimately grow your business. In this workshop, you'll learn:
- How to write persuasive copy that's not too "pushy"
- Tips and tricks for writing effective copy that converts
- How to determine what types of copy you need
- Some common copywriting mistakes (and how to avoid them)
Sylvie Tremblay is a freelance copywriter and journalist who specialized in health and finance writing. She's worked with large corporations like Sun Life Financial and Verizon, as well as local businesses like [re]Fresh Juice Co.